Event Planning and Support

Trade shows and other events are key ways for organizations to showcase themselves to existing and potential customers, partners and vendors. We help clients organize conferences and events, provide on-the-ground logistical support at industry events, and place executives as speakers so they can deliver the right messages to the right audience.

A key component of our support is helping our clients figure out how to get the most out of their event investments. We work with them to identify if a strong business case exists for attending and help them define a clear view of their objectives before they commit to exhibiting. This approach helps organizations use their marketing dollars as effectively as possible and also avoid the pitfalls of “sticker shock” or under-budgeting for the real costs of attending.

Trade shows and other events can be ideal venues to maximize press coverage by meeting with the media members who are in attendance. We provide full on-site press services to maximize the number of interviews – and follow up to ensure that the right stories come out from the show floor after the event.

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